Influencer marketing is all the rage right now. In 2018, brands spent around $5.67 billion on influencer marketing on Instagram and this amount are expected to soar in 2020. It is this vogue of influencer marketing that has made people more curious about learning how to become an Instagram influencer.
Instagram is said to be the most prominent social media platform that has provided many with the opportunity to become a successful influencer. Instagram influencers are those who accumulate a considerable number of followers who look up to them as role models and value their opinions. Is Instagram Marketing Really Worth Or Not
So do you want to become an Instagram influencer? Ask yourself a few questions like
Are you ardent about Instagram?
Is Instagram marketing really worth or not?
Do you have time and patience to become an Instagram influencer and earn some money?
If your answer to the above questions is “YES” Read on this article for a good head start.
1. Pick a niche
Perhaps the most important step is to choose your niche. Choose a niche that suits your personality, your habits, and your interests. Based on your niche, you can target like-minded individuals. Once you decide on a specific niche, stick to it. Changing your niche may cost you your followers.
2. Create a Top-notch Bio
Your Bio is the next important thing that your potential followers see. Keep it simple but do not forget to use keywords to let your followers know right away who you are and what your interests are. Don’t forget about emojis. To be a successful Instagram influencer you should first introduce yourself in a way that engages people.
3. Add Stories
If you think that you can become a great influencer just by sharing great photos, you have it all wrong. Telling your story is a great way to engage with your followers and gain credibility. They often generate more traffic that your feeds. This is a great chance to prompt followers to engage with your content. Ensure that your stories are interesting, authentic, and providing value.
4. Be Consistent with your Posts
Make certain that you stick to a posting schedule. Instagram’s algorithm also rewards accounts that post consistently and regularly. If you achieve this, Instagram will push your account higher in the social newsfeed. This, in turn, will ensure that you get enough exposure and improve your brand awareness exponentially.
5. Learn to use the Right Hashtags
It is essential that you use relevant hashtags in your posts. Hashtags make your post searchable on Instagram. Choose hashtags that have decent search volumes and maximizes your chances of appearing in the top posts. You can use general hashtags, industry hashtags, and brand hashtags. Use the hashtag generator or similar tools to figure out the trending hashtags.
6. Engage your Followers
Becoming a successful Instagram influencer is all about getting connected with people and how you draw their attention. To increase your engagement rate, ensure that you respond to the comments on your posts, use polls, ask for feedback, host giveaways, and contents, include a call-to-action, and finally use relevant hashtags. Instagram rewards the content that receives more replies, DMs and comments from the followers.
7. Collaborate with other Influencers
If you’re wondering how to become a great influencer, partnering with someone prominent in your niche can be of great help. You can learn from them, ask them questions along with the advantage of getting access to their fan base and attracting some of their followers to your Instagram profile.
8. Consider using a Business Account
If you’re serious about becoming an Instagram influencer you need to have a business account. Having a business account lets you get access to the insights. You can get to know your followers’ demographics, maximum engagement time, and more. This can help you in pitching your ads or posts to potential followers or brands.
In conclusion
Learning how to become an Instagram influencer is just half the battle. Along with following the above steps, it might take months of hard work and patience before you become a successful Instagram influencer. The basic principle is to find out a specific niche that suits you and be unique in your thoughts.
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Thanks for this. I really like what you've posted here and wish you the best of luck with this blog and thanks for sharing. Influencer Marketing Agentur
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